ChatGPT Ads guides
Practical guides for agencies and brands running ChatGPT Ads, from writing context hints to measuring booked calls.

Context hints · Featured guide
ChatGPT Ads Context Hints: The Complete Guide (2026)
What ChatGPT Ads context hints are, how they differ from keywords, how to write and organize them, and how to measure what works.
Mike Zagare
9 min read

Tracking
ChatGPT Ads Conversion Tracking: OpenAI Pixel and Conversions API Setup
How to track ChatGPT Ads conversions with the OpenAI Measurement Pixel and Conversions API, including events, oppref, deduplication and attribution.
7 min read

Measurement
Cost Per Booked Call: How to Measure It for ChatGPT Ads
How to calculate cost per booked call for ChatGPT Ads, set a target you can afford, and avoid the mistakes that make the number lie.
4 min read

Context hints
How to Write ChatGPT Ads Context Hints: 20 Examples by Industry
Weak vs strong ChatGPT Ads context hints for 20 businesses, with the simple pattern behind every good one.
5 min read
Big Hint early access
See which ChatGPT ads book calls
- Connects ChatGPT Ads to your CRM (GoHighLevel or Zapier)
- Compares ad groups on leads and booked calls, not just clicks
- Founding rates for the first agencies and brands